Identity Design

Davis Parent Council

W.G. Davis is a public elementary school in Scarborough with an exceptionally caring and purposeful Parent Council. Their number one goal is to help create a joyful and successful school experience for their children, Davis faculty and the community as a whole.

I was approached by the Davis Parent Council to create an identity that would serve them in their communication efforts, particularly when it came to recruiting and fundraising. We developed a brand and visual identity that would help them do just that— connect with and inspire their audience. I carefully designed this identity to reflect Council values as well as the beauty and chaos of childhood. This project was close to my heart as I went to W.G. Davis as a kid!